Site audit
Visibility & authority
Resources
What we measured while building this product, with the code, the numbers, and the date each number was taken. Every figure here is an observation, not a property.
featured
A bilingual Laravel site usually keeps four lists of the same URLs: the routes, the sitemap, the hreflang tags and the language switcher. Nothing makes them agree, and when they drift nothing breaks, which is what turns URL drift into an SEO defect rather than a bug. Ours are one table of 31 page keys, projected into every SEO surface, with the parity held in both directions by tests.
Tarek Morgene · · 13 min read
A user agent string is a claim, not an identity. We built forward confirmed reverse DNS and published range checking, ran it over 39,319,497 requests on three production sites, and counted two things separately: which machine readable paths agents actually ask for, and which of the agents asking are who they say they are.
Tarek Morgene · · 18 min read
Our public site ships 4,323 bytes of gzipped JavaScript. No CDN, no front-end framework, no flat-file CMS, no headless CMS and no second build pipeline. It runs inside the same Laravel application as the product it sells, and one of its perfect scores turned out to be wrong.
Tarek Morgene · · 11 min read
Three rendering worlds share one Laravel application: Blade for the public site, Inertia and React for the product, Filament for the admin console. We chose all three up front and would choose them again. What follows is what the seams between them actually cost, in code.
Tarek Morgene · · 10 min read
We parse server access logs at around 85,000 lines per second with a peak memory footprint of 44.5 MB. That footprint does not move when the file gets bigger, and it does not move when the data gets more varied either. This is how the pipeline is built, and why we did not use a log analyzer.
Tarek Morgene · · 9 min read
Run an audit on your own site and read what the engine finds. If you would rather be walked through it, book a demo: we run it on your site, with your own URLs on screen.
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